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Cookie Policy

How we use cookies and tracking technologies

Last Updated: 27th August 2025

Effective Date: 27th August 2025

1. Introduction

This Cookie Policy explains how Sparkle Quest Limited ("we," "our," or "us") uses cookies and similar tracking technologies on our website at sparkle-quest.com. This policy should be read alongside our Privacy Policy and Terms of Service.

By continuing to use our website, you consent to our use of cookies in accordance with this policy. You can control and manage cookies through your browser settings and the cookie preferences centre on our website.

2. What Are Cookies?

Cookies are small text files that are placed on your computer, tablet, or mobile phone when you visit a website. They allow the website to recognise your device and store some information about your preferences or past actions.

2.1 Types of Cookies We Use

  • Session Cookies: Temporary cookies that expire when you close your browser
  • Persistent Cookies: Cookies that remain on your device until they expire or you delete them
  • First-Party Cookies: Cookies set by our website directly
  • Third-Party Cookies: Cookies set by external services we use

3. Categories of Cookies

3.1 Strictly Necessary Cookies

These cookies are essential for our website to function properly and cannot be disabled. They enable core functionality such as:

  • Security and authentication
  • Form submission and data processing
  • Shopping basket functionality
  • Load balancing and content delivery
  • Cookie consent management

Examples of Necessary Cookies:

Cookie Name Purpose Duration
cookieConsent Stores your cookie preferences 1 year
sessionId Maintains your session across pages Session
securityToken Prevents cross-site request forgery Session

3.2 Performance and Analytics Cookies

These cookies help us understand how visitors interact with our website by collecting and reporting information anonymously. They allow us to:

  • Count visits and traffic sources
  • Measure website performance
  • Identify popular pages and content
  • Understand user behaviour patterns
  • Improve our website based on usage data

Analytics Services We Use:

  • Google Analytics: Website traffic and user behaviour analysis
  • Hotjar: User session recordings and heatmaps
  • Internal Analytics: Custom tracking for service performance

3.3 Functional Cookies

These cookies enable enhanced functionality and personalisation. They may be set by us or by third-party providers whose services we use. Functions include:

  • Remembering your preferences and settings
  • Providing chat and customer support features
  • Enabling social media integration
  • Customising content based on your location
  • Remembering form data to improve user experience

3.4 Marketing and Targeting Cookies

These cookies track your browsing habits to enable us and our partners to show you relevant advertisements. They are also used to:

  • Deliver targeted advertising
  • Measure advertising effectiveness
  • Prevent the same ads from being shown repeatedly
  • Enable social media sharing functionality
  • Build profiles of your interests

Marketing Partners:

  • Google Ads: Search and display advertising
  • Facebook Pixel: Social media advertising and retargeting
  • LinkedIn Ads: Professional network advertising

4. How We Use Cookies

4.1 Website Functionality

We use cookies to provide essential website functionality, including:

  • Maintaining your session as you navigate between pages
  • Remembering items in your shopping basket
  • Storing your cookie and privacy preferences
  • Enabling secure areas of our website
  • Processing contact forms and quote requests

4.2 Website Improvement

Analytics cookies help us improve our website by:

  • Understanding which pages are most popular
  • Identifying technical issues and errors
  • Measuring page load times and performance
  • Tracking conversion rates for our services
  • Testing new features and layouts

4.3 Personalisation

Functional cookies enable us to:

  • Remember your location for local service information
  • Customise content based on your interests
  • Provide relevant product recommendations
  • Remember your communication preferences
  • Enable social media integration features

4.4 Marketing and Advertising

Marketing cookies allow us to:

  • Show you relevant advertisements based on your interests
  • Measure the effectiveness of our advertising campaigns
  • Prevent repetitive or irrelevant advertisements
  • Enable retargeting to previous website visitors
  • Track conversions from our marketing activities

5. Third-Party Cookies

Our website uses services from third-party providers that may set their own cookies. These include:

5.1 Google Services

  • Google Analytics: Website analytics and reporting
  • Google Ads: Advertising and conversion tracking
  • Google reCAPTCHA: Spam and bot protection
  • Google Maps: Location services and directions

5.2 Social Media Platforms

  • Facebook: Social media integration and advertising
  • Twitter: Social media sharing and feeds
  • LinkedIn: Professional networking and advertising
  • Instagram: Photo sharing and social integration

5.3 Business Tools

  • Customer Support: Live chat and helpdesk functionality
  • Email Marketing: Newsletter and communication tools
  • Payment Processing: Secure payment gateway services
  • Content Delivery: Fast content loading and distribution

These third parties have their own privacy policies and cookie policies. We recommend reviewing these policies to understand how they use your information.

6. Managing Your Cookie Preferences

6.1 Cookie Preference Centre

You can manage your cookie preferences using our cookie preference centre, which appears when you first visit our website. You can also access it at any time by:

  • Clicking the cookie preferences link in our website footer
  • Using the cookie management icon if displayed
  • Contacting us directly to update your preferences

6.2 Browser Settings

You can control cookies through your browser settings. Most browsers allow you to:

  • Block all cookies
  • Block third-party cookies only
  • Delete existing cookies
  • Set notifications when cookies are being sent
  • Choose which sites can set cookies

Browser-Specific Instructions:

  • Chrome: Settings > Privacy and Security > Cookies and other site data
  • Firefox: Settings > Privacy & Security > Cookies and Site Data
  • Safari: Preferences > Privacy > Manage Website Data
  • Edge: Settings > Cookies and site permissions > Cookies and site data

6.3 Mobile Devices

On mobile devices, you can manage cookies through:

  • iOS Safari: Settings > Safari > Privacy & Security
  • Android Chrome: Chrome menu > Settings > Site settings > Cookies
  • Mobile Apps: Device privacy settings or app-specific settings

7. Impact of Disabling Cookies

Disabling certain cookies may affect your experience on our website:

7.1 Necessary Cookies

Disabling necessary cookies will significantly impact website functionality:

  • Forms may not work properly
  • Shopping basket functionality may be lost
  • You may need to re-enter information repeatedly
  • Security features may not function correctly
  • Some pages may not load properly

7.2 Analytics Cookies

Disabling analytics cookies will:

  • Prevent us from understanding website usage
  • Limit our ability to improve user experience
  • Reduce our ability to identify and fix issues
  • Not affect website functionality for users

7.3 Functional Cookies

Disabling functional cookies may result in:

  • Loss of personalised features
  • Inability to remember preferences
  • Reduced social media integration
  • Less relevant content recommendations

7.4 Marketing Cookies

Disabling marketing cookies will:

  • Reduce the relevance of advertisements you see
  • May result in more repetitive advertising
  • Prevent measurement of advertising effectiveness
  • Not affect core website functionality

8. Cookie Retention Periods

Different cookies are retained for different periods:

Cookie Type Retention Period Purpose
Session Cookies Until browser closes Temporary functionality
Preference Cookies 1-2 years Remember settings
Analytics Cookies 26 months Usage analysis
Marketing Cookies 30 days - 2 years Advertising tracking

9. International Data Transfers

Some of our third-party service providers may transfer cookie data internationally. We ensure appropriate safeguards are in place for such transfers, including:

  • Adequacy decisions by relevant data protection authorities
  • Standard contractual clauses for data protection
  • Certification schemes and codes of conduct
  • Binding corporate rules for multinational companies

10. Security

We implement appropriate security measures to protect cookie data:

  • Encryption: Sensitive cookie data is encrypted
  • Secure Transmission: Cookies are transmitted over HTTPS
  • Access Controls: Limited access to cookie data
  • Regular Audits: Periodic security reviews and updates
  • Secure Flags: Appropriate security flags on sensitive cookies

11. Children's Privacy

Our website is not intended for children under 16 years of age. We do not knowingly collect personal information from children through cookies. If you believe we have inadvertently collected such information, please contact us immediately.

12. Changes to This Policy

We may update this Cookie Policy from time to time to reflect changes in our practices, technology, or legal requirements. We will notify you of material changes by:

  • Posting the updated policy on our website
  • Displaying a notice about the changes
  • Sending email notifications to registered users
  • Updating the cookie consent banner

13. Contact Information

If you have questions about this Cookie Policy or wish to exercise your rights, please contact us:

Cookie Enquiries

Email: [email protected]

Phone: +447726800522

Post:
Cookie Policy Enquiries
Sparkle Quest Limited
98 Smyth Rd
Bristol BS3 2DP
United Kingdom

Cookie Preference Centre

You can manage your cookie preferences at any time by accessing our cookie preference centre.

Have Questions? Contact Us